Essex Scenic Coastal Byway Kiosks

Recently installed kiosks for the Essex Scenic Coastal Byway which utilize the byway logo I designed in 2012. These informational kiosks appear in 9 communities all along the 90-mile-long byway. The hardware and panels were designed by Omloop Design based in Framingham, with strong support and direction from stakeholders within the represented communities. The kiosks were fabricated and installed by Design Communications Ltd (DCL).They were installed along the Essex Coastal Scenic Byway at the end of November-early December 2018. The Byway is a state-designated heritage program linking 14 coastal cities and towns from Lynn to Salisbury. These kiosks are a part of a wayfinding signage project that has been ongoing for over a decade with the goal of supporting a tourism-based economic initiative by showcasing the region’s historic, cultural, and natural places. 

The 90-mile route guides visitors and residents through one of the country’s most picturesque and historically significant regions – Boston’s legendary North Shore.

The Salem Kiosk just outside the visitor center

The Salem Kiosk just outside the visitor center

Original Byway Logo

Original Byway Logo

Logos At Work

Logos that I designed for the Gallows Hill Museum and Theatre , and for the Lost Museum, both on Lynde Street in Salem, MA. The owner, Erik Rodenhiser has been using them on signage and items including T-shirts, sweatshirts and other print items. It’s great to see them being used!

Front window of the  Gallows Hill Museum /Theatre

Front window of the Gallows Hill Museum /Theatre

Front window of  The Lost Museum

Front window of The Lost Museum

The Weight Loss Clinic of the North Shore

Logo design for a new weight loss clinic in Marblehead, MA. The clinic will be run out of a medical office, and is dedicated to delivering compassionate, individualized and comprehensive weight loss services to adults struggling with obesity and weight loss. The logo was designed to have a light and friendly, but professional feel, and appeal primarily to women, without alienating potential male clients.

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El'VER' Design

Logo design for a young Nigerian woman who designs custom jewelry, mostly necklaces and bracelets, using semi-precious stones. She wanted a logo that would reflect her heritage, as well as what she does, so we decided to use a cashew apple ( a plant native to Africa, and part of her childhood memories) as the logomark motif, and bright, saturated colors that are common in Nigerian fashion.

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Promotional Materials for "The Spirits Speak"

A 5.5” x 8.5” one-sided handbill and a 2.5” x 7” souvenir ticket I created for “The Spirits Speak” , a recreation of an late 19th-century, Victorian-style seance, that employs many of the tricks and techniques originally used by practitioners of spiritualism. The show was developed and produced by the Essex National Historical Commission, and is designed to not only entertain, but teach some of the history of the local Spiritualist movement that was very popular from the post-Civil War era until the early 20th-century The handbill and ticket are both designed in a late 19th-century style, to stand out and generate attention. The handbill to be handed out on the street, and the ticket to patrons of the show. Both were offset printed in 2-color instead of 4/C process to maintain the vibrancy of the colors.

The handbill

The handbill

The ticket

The ticket

Map Guide for the House of Seven Gables

A recently completed project for the House of Seven Gables in Salem, MA. Visitors
to the Gables had trouble orienting themselves to the museum campus or knowing what was where. Working with the marketing manager, I developed an 8.5”x11”, 2-­‐sided illustrated, interpretive map that shows the entire campus and helps improve the guests experience. It is being translated into seven other languages and is easily update-able. Originally conceived as a tri-fold brochure, after consulting with a local printer, the map was printed on a heavy paper and bound into a pad so they are easy to tear-off at a greatly reduced the overall cost.

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Maker Fun Factory Blast

Print materials designed for the Highrock Northshore Church's vacation bible school program. They included a 24" x 72" exterior banner, an 11"x 17" poster and a 4" x 6" 2-sided postcard in both English and Spanish versions.

24" x 72" banner

24" x 72" banner

4" x 6" postcard (front)

4" x 6" postcard (front)

4' x 6" postcard (back)

4' x 6" postcard (back)

11' x 17" poster

11' x 17" poster

11" x 17" poster (Spanish version)

11" x 17" poster (Spanish version)

4" x 6" Spanish postcard (front)

4" x 6" Spanish postcard (front)

4" x 6" Spanish postcard (back)

4" x 6" Spanish postcard (back)

Lost Museum Logo

A recently completed logo project for a new Halloween attraction located in the basement of the Gallows Hill Theater on Lynde Street. Opening in October of 2016, the 3,500 square feet experience is one of the largest attractions in Salem.