Essex Scenic Coastal Byway Kiosks

Recently installed kiosks for the Essex Scenic Coastal Byway which utilize the byway logo I designed in 2012. These informational kiosks appear in 9 communities all along the 90-mile-long byway. The hardware and panels were designed by Omloop Design based in Framingham, with strong support and direction from stakeholders within the represented communities. The kiosks were fabricated and installed by Design Communications Ltd (DCL).They were installed along the Essex Coastal Scenic Byway at the end of November-early December 2018. The Byway is a state-designated heritage program linking 14 coastal cities and towns from Lynn to Salisbury. These kiosks are a part of a wayfinding signage project that has been ongoing for over a decade with the goal of supporting a tourism-based economic initiative by showcasing the region’s historic, cultural, and natural places. 

The 90-mile route guides visitors and residents through one of the country’s most picturesque and historically significant regions – Boston’s legendary North Shore.

The Salem Kiosk just outside the visitor center

The Salem Kiosk just outside the visitor center

Original Byway Logo

Original Byway Logo

Logos At Work

Logos that I designed for the Gallows Hill Museum and Theatre , and for the Lost Museum, both on Lynde Street in Salem, MA. The owner, Erik Rodenhiser has been using them on signage and items including T-shirts, sweatshirts and other print items. It’s great to see them being used!

Front window of the  Gallows Hill Museum /Theatre

Front window of the Gallows Hill Museum /Theatre

Front window of  The Lost Museum

Front window of The Lost Museum

The Weight Loss Clinic of the North Shore

Logo design for a new weight loss clinic in Marblehead, MA. The clinic will be run out of a medical office, and is dedicated to delivering compassionate, individualized and comprehensive weight loss services to adults struggling with obesity and weight loss. The logo was designed to have a light and friendly, but professional feel, and appeal primarily to women, without alienating potential male clients.


El'VER' Design

Logo design for a young Nigerian woman who designs custom jewelry, mostly necklaces and bracelets, using semi-precious stones. She wanted a logo that would reflect her heritage, as well as what she does, so we decided to use a cashew apple ( a plant native to Africa, and part of her childhood memories) as the logomark motif, and bright, saturated colors that are common in Nigerian fashion.


Lost Museum Logo

A recently completed logo project for a new Halloween attraction located in the basement of the Gallows Hill Theater on Lynde Street. Opening in October of 2016, the 3,500 square feet experience is one of the largest attractions in Salem.

Engaging Nutrition Logo

A new logo for Engaging Nutrition of Marblehead. Engaging Nutrition is the business ofnutritionist Laina DeLoid, who wanted to branch of of her main brand and logo and add a new logo that would target children's nutrition, which is one of the largest parts of her business,

I took the existing logo, and keeping the green as a base, changed the logomark to a pinwheel, used a more kid-friendly font, and added in bright orange as an accent color.

The original logo

The original logo

The new sub-brand logo

The new sub-brand logo